Wednesday, March 4, 2015

#PressRelease from @Sally_Hansen. I can't wait to see a couple of the shimmers in these polishes! Gorgeous! SALLY HANSEN® INSTA-DRI™ GETS A MAKEOVER WITH IMPROVED FORMULA AND 14 NEW FASHIONABLE, FAST-DRY COLORS The nail polish you already love just got better! Millions of women know that Sally Hansen® Insta-Dri™ nail polish gives them a quick-drying, high-shine manicure that lasts. Now, an improved formula delivers extended wear and enhanced shine — still with the one stroke, one coat convenience that has made Insta-Dri™ a cult favorite since 2009. Insta-Dri's three-in-one formula combines base coat, color, and top coat in one bottle, making it even easier to have a glossy manicure in a minute. It dries in just 60 seconds, creating full-coverage color and shine without the wait. Along with an improved formula, Insta-Dri™ also features 14 new, must-have shades that incorporate the season's standout runway trends. Rich chocolate and champagne add cashmere-like coziness to any manicure. Or go bold with fiery tones of red and orange — three different hues allow you to turn up the intensity as much as you like. Lilac, cherry, and plum tap into fall’s purple moment, while blue and teal provide a cooling effect. Meanwhile, the season’s new neutrals (think: the inkiest black, steel gray) are the nails’ answer to Normcore. These anything-but-boring basics prove that colors don’t need to shout to stand out. And with 40 total fast-drying shades to choose from, there's no shortage of variety. Even the appearance of Insta-Dri™ is getting a boost. A new, sleek logo freshens up the packaging for a more contemporary style — a fitting look for a nail polish made for today's on-the-go pace. THE SHADES: Re-teal Therapy, Plummet, In Nude-tral, Cherry Fast, Navy Fleet, Show Steel-er, Making Mauves, Leapin’ Lilac, Black to Black, Ablazing!, Quick Fire, Set Sail, Cocoa A Go Go, Orange Zest #nailpolish #comingsoon



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